- Web designers holding their clients hostage!
I've had clients who previously paid a web designer thousands of dollars--only to receive an outdated website over which they had no control. This required all changes to be done by the designer for extra charges, every time! - Innocent business owners buy expensive, beautiful websites that nobody will ever find!
Hard-working business owners who are not wise to the ways of the web get the shaft when they spend a lot of money on an expensive web design that does nothing for them in search engine listings. A search expert must then be hired at even greater expense! - Designers who are talented at design—and nothing else!
Clients have needlessly suffered web designers who are talented and skilled in design, but who are disorganized or lack proper customer service skills. - Where's the dang buy button? What am I supposed to do?
Inexperienced folks trying to make it in online business hire web designers who create a website that is cool but doesn't sell a thing.
Don't you feel like the choices you face in starting a website are enough to make your head explode? It's all too easy to take a wrong turn or deal with the wrong person, isn't it? But you can make the right choices. You can hire the right person to help you. I'm going to show you exactly how. Who am I?
I'm Michael Martine of Remarkablogger, one of the web's top blog consulting services. Clients hire and pay me to fix these kinds of mistakes. They pay for the mistake twice over: once when they make it and once more when I fix it.
Now, I like money just as much as the next guy. I still have to charge for my services, but it's just not right that these good people got screwed before they met me. So I decided to write this book as a way to arm you with the right information to get a website and hire a designer in today's world of online business.
Here's What This Ebook Will Do for You
This Ebook tells you exactly how to navigate the four major ways to save money and get what you want:
- How to get a good domain name, which will help in search optimization. And the better you do in search rankings, the more your customers can find you and buy from you.
- How to get the right web hosting, which is a major factor in whether or not you experience smooth sailing or a bumpy, frustrating ride.
- Understand what a CMS is and why you want one, because you don't want to get locked into being nickel-and-dimed over updates to your website.
- How to hire the right web designer for the job, so that you don't get ripped off and your business succeeds online for a reasonable investment.
--Liz Strauss, founder of SOBCon and Successful Blog
Make Better Decisions and Avoid Mistakes
It's all too easy to make mistakes with strategy, domain names, and hosting before you even approach a web designer. This book shows how you can avoid that fate:
If you don't get a good domain name, you're hurting your search traffic potential. How do you know what a good domain name is?
Learn how keyword research helps you get it right the first time on page 4.
If you don't get good hosting for your website, you will suffer gruesome customer service and technical difficulties. But there are thousands of hosting companies! Which hosting company should you choose?
See a short list of battle-tested recommendations on hosts that will do right by you on page 10.
Do you know what a CMS is or why you would want one? Discover why this is your best long-term option for a business website.
Discover why you should run from any web designer who won't give you a CMS page 13.
If you don't know what to look for in a web designer, how will you have any idea if you've hired a good one? Here's a secret: The most important qualities in a web designer aren't technical skills!
Find out the 14 "What Else" qualities your web designer should have on page 22.
"As a web designer / developer myself, I've had clients come to me to re-design a site that just didn't work well for them. A site that they paid money to a not-so-qualified web designer to create for them - and isn't up to par.
If you're just getting started on the web, this book will be a great read for you - and as it explains, you can save literally thousands of dollars by doing it right the FIRST time."
--Selene M. Bowlby of iDesign Studios



